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Ashley Porche Tassin Joins TPG

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01.06.25

The Picard Group is pleased to announce that Ashley Porche Tassin has joined the firm as Senior Director of State and Local Affairs. Tassin will work with Tyron Picard, former Senator Mike Michot, former Congressman Rodney Alexander, former Speaker of the House Chuck Kleckley, Nick Cahanin, Nic Walts, David Koke, and Christian Matherne on the state team.


Prior to The Picard Group, Tassin worked as a contract lobbyist, helping her clients navigate the regulatory arena and legislative process. She has extensive experience in governmental affairs and public relations. Previously, she held positions at two of the largest local government associations, the Louisiana Municipal Association (LMA) and Police Jury Association of Louisiana (PJA).


During her tenure at the LMA, she held multiple positions including Director of Communications, Director of Research and Special Projects and Staff Lobbyist. Tassin advocated for the state’s 303 incorporated villages, towns, and cities and two consolidated parish governments. As Director of Government Affairs for PJA, she was responsible for monitoring and drafting legislation relative to local governments, in addition to working with key stakeholders, including legislators, on state and federal levels.


A native and current resident of Baton Rouge, Tassin earned a Bachelor of Science Degree in Political Science and History from Louisiana Tech University and a Master’s Degree in Public Administration with a specialization in Public Policy from Louisiana State University. She serves as a board member on the Louisiana State University Public Administration Institute Advisory Board, the Ochsner Discovery Advisory Board, and the Louisiana Public Broadcasting/Friend of LPB. Additionally, she holds a certification in Lean Six Sigma and serves as a Malcolm Baldrige State Examiner.


“Ashley has had a remarkably accomplished career in lobbying and public policy for over a decade. Her knowledge and experience in the areas of local government funding, education and healthcare are a perfect fit for The Picard Group. The level of respect for her from elected officials, as well as business and academic leaders across the state, is impressive. Her solution-oriented demeanor will be a tremendous asset for both the team, as well as The Picard Group’s client base, as she represents their interests at the state and local levels and at state agencies. Aside from all her professional accomplishments, she is a devoted wife and mother whose values aligned perfectly with our organization,” said TPG Managing Partner Tyron Picard.

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